Crowdfunding für Bücher – Mit welchen Prämien kommt man auf 100.000 US-Dollar?

Das Kickstarter-Projekt „A better life“ hat weit über 100.000 US-Dollar eingenommen – von einem Buch, das darüber informiert, wie man auch als Atheist gut lebt. Spannend ist die Struktur der Prämien.

Die Prämien im niedrigstelligen Bereich sind defacto Vorverkaufsprämien, wobei sowohl eBook als auch Hardcover für US-$ 25 verkauft werden. Spannend ist auch, dass gleich Geschenkexemplare als Prämie verkauft werden. Die inhaltliche Beteiligung gibt es dann erst für 2500 US-$.

795 BACKERS

  • PLEDGE $25 OR MORE
    143 BACKERS
    A PDF copy the book.
    Estimated Delivery: Feb 2013
  • PLEDGE $50 OR MORE
    280 BACKERS
    Hardcover copy of the book, plus the downloadable PDF copy. (add $10 for international shipping)
    Estimated Delivery: Mar 2013
  • PLEDGE $100 OR MORE
    197 BACKERS
    Your name thanked in the book as a backer, plus a hardcover copy of the book, and the downloadable PDF copy. (add $10 for international shipping)
    Estimated Delivery: Mar 2013
  • PLEDGE $200 OR MORE
    68 BACKERS
    Three (3) extra copies of the hardcover book for you to give as gifts, your name thanked in the book as a backer, plus your hardcover copy of the book, and the downloadable PDF copy. (add $10 for international shipping)
    Estimated Delivery: Mar 2013
  • PLEDGE $400 OR MORE
    3 BACKERS
    A personalized „A Better Life“ postcard mailed to you as a thank you, plus your name thanked in the book as a backer, a hardcover copy of the book, and the downloadable PDF copy. (add $10 for international shipping)
    Estimated Delivery: Mar 2013
  • PLEDGE $1,000 OR MORE
    5 BACKERS • Limited Reward (15 of 20 remaining)
    A souvenir oversized title page hand signed by all 100 subjects, plus a personalized „A Better Life“ postcard mailed to you as a thank you, your name thanked in the book as a backer, a hardcover copy of the book, and the downloadable PDF copy. (add $10 for international shipping)
    Estimated Delivery: Mar 2013
  • PLEDGE $2,500 OR MORE
    8 BACKERS • Limited Reward (2 of 10 remaining)
    You or an atheist friend can be featured as a subject in the book (US, Canada, or UK only). Plus, the souvenir oversized title page hand signed by all 100 subjects, plus a personalized „A Better Life“ postcard mailed to you as a thank you, your name thanked in the book as a backer, a hardcover copy of the book, and the downloadable PDF copy.

Auflistung von Martin Lindner.

 

Photo by Tim Geers